Posts Tagged ‘Steve Anderson’

KeepMe Company Profile

Wednesday, December 16th, 2009

KeepMe Promotions: a company profile

KeepMe Promotions was founded in 2004 with the intention of providing innovative

promotional merchandise, quality re-useable bags and design services to the corporate

sector. Since then, Steve Anderson, joint MD, has seen the company achieve tremendous

growth.

This “glory period” as Steve calls it has inevitably flattened off as the current economic

downturn has begun to take effect but the company has managed to maintain good

positive growth regardless. He believes there are two key reasons for this extraordinary

success:

“Firstly, we know our market intimately. We know what sells because we know what

works. And secondly, we design and build all our own products. We have manufacturing

facilities in China, Calcutta and Istanbul. And that means that we are completely non-

reliant on UK manufacturers. There are no middlemen to pay because we control our own

production, so the client gets a more effective product at a more accessible price.”

Among its most successful products has been the cotton bag. As wasteful plastic bags

have become less and less desirable, so the re-useable cotton bag has seen enormous

growth, with clients becoming fully aware of the fact that it is not just an environmentally

sound product but also a very useful, practical and affordable marketing tool. In fact, the

cotton bag has now become so successful that KeepMe’s Calcutta plant currently

employs 200 people full time and produces around half a million units per month.

The versatile non-woven polypropylene bag is also starting to look as though it may

emulate the success of cotton. But while re-useable bags have been the company’s staple

product, the Chinese manufacturing plant has also enabled significant growth in other

eco-friendly promotional items. These include recycled pens, notepads, lanyards and a

range of USB sticks that are built from materials as diverse and imaginative as

polypropylene, recycled plastic, paper, wood, metal, leather, bamboo and even corn.

KeepMe Promotions displayed some of the very best elements of this new range on its

stand at the 2009 Promota Show.

Steve Anderson

Steve spent 15 years working in investment management research, before travelling the

Far East and Australia. It was on his return to Britain in 2004 that he set up the company

with his brother, Kevin. His aim was to help counteract the wastefulness of the

throwaway culture by offering more sustainable alternatives that would work effectively

as promotional tools for his business clients.

Now with 15 employees at the sales and distribution unit in London, plus 30 people at the

plant in Istanbul, 200 in Calcutta and an ever-expanding Chinese facility, KeepMe

Promotions looks very strongly placed to carry its growth into the future.

Contact

Keepme Bags

10 Quadrant Court

Crossways Business Park

Greenhithe

Kent DA9 9AY

Tel: 01322 381144

Email: sales@keepmebags.com

Web: www.keepmebags.com

Caption: The staple product of the KeepMe range remains high quality, eco-friendly, re-

useable bags

KeepMe Profile PR pic 2

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